125th Anniversary – Victorinox Swiss Army
In 2009 Victorinox celebrates 125 years of Swiss ingenuity since its foundation in 1884, from the brands Original Swiss Army Knife introduced in 1891 to todays versatile collections of cutlery, Swiss Army Knives, apparel, travel gear, and timepieces, that exude the brands practical luxury positioning. To mark this anniversary, each segment of the brand will issue special and limited edition products, all proudly emblazoned with the philosophy of all Victorinox products: 125 years, your companion for life.
For Victorinox Swiss Army timepieces, 2009 provides yet another reason to celebrate: the 20th anniversary of the first Swiss Army timepiece. Since their inception in 1989, Victorinox Swiss Army timepieces have been steadfast in the commitment to produce high quality Swiss Made watches inspired by the intrinsic qualities of the Original Swiss Army Knife: ingenuity, functionality and reliability.
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